International online marketplace guides

Selling on the FlipKart online marketplace

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Selling on the FlipKart online marketplace

Getting started on FlipKart

FlipKart is India’s leading online marketplace, with around 40% market share of the Indian online retail industry.

It operates solely in India and can therefore be challenging for international sellers to be listed.

As a UK seller, you must work with an Indian based aggregator, who acts as the registered seller and handles everything from the product listings to customer support and shipping on your behalf.

Flipkart also offers fulfilment services and warehousing, making the logistics a simpler process to get orders to the customer.


FlipKart is a business-to-consumer (B2C) market place, selling to customers in India


You can sell on FlipKart if your business is in one or more of the following sectors:

  • Textiles
  • Apparel
  • Technology
  • Food and drink
  • Sports
  • Electronics
  • Health and beauty
  • Children’s items
  • A place to buy everything

Subscriptions and fees

There are commission fees along with fulfilment fees that are due for items sold.

  • Commission fees typically range from 5-15% and are dependent on the nature of the item.
  • Fulfilment Fees depend upon the shipping weight, and range between 5-15%.

To give an example an item selling 1500 R (£17) incurs a 10% commission, shipping fee, collection fee, marketplace fee and goods and service tax (GST). The total deductions is 300.09 R (£3.43) giving 1199.91 R (£13.72) final fee to be credited to the seller.

Contact us

Get in touch with our trade advisers who can help you sell on international online marketplaces.


All information provided on this web page is for general guidance only. Due diligence on a given third party or listing remains the exclusive responsibility of the end user. Whilst every effort is made to ensure the accuracy of the details represented, Scottish Enterprise cannot endorse, recommend or accept responsibility for any transactions conducted between the user and a given third party or listing provided on this web page. Scottish Enterprise has compiled these guides using secondary sources and all information was correct at the time or writing.